rumoro
Harbor
+ invoice+ app− sailing
Name your product
Your product, a competitor or the problem you solve. When the name is a common word, add the words your users say with it.
YouTube monitoring for the videos that review, compare or sponsor you
Rumoro finds new YouTube videos whose title or description names your product, competitors or topic twice a day, and sends the review, the tutorial and the comparison to Slack, a webhook or your AI agent before the comments fill up.
$5.80 of free credit · no card · no subscription
- Title + description
The full description, not the first lines, with every link written in it.
- Twice a day
Each search re-reads the last seven days, so a video that reaches search late still arrives.
- Channels
The channel behind each video and its subscriber count, so you know the reach.
- Day one
A new keyword starts with the newest 10 videos from the last 30 days.
How it works
How Rumoro's YouTube alerts work, beyond notifications and RSS feeds
YouTube notifications and RSS feeds only follow channels you subscribe to. Rumoro follows your name on every channel. Create a keyword in the dashboard or through the API, and up to ten videos from the past month appear straight away.
q="Harbor" order=date publishedAfter=7 days ago- 06:00
- 18:00
- 06:00
- 18:00
Rumoro searches YouTube twice a day
Each search re-reads the last seven days, fetches the full description of every new video and scores it against how you describe your company.
- Is the Harbor invoice app worth it…88
- Sailing into Harbor at sunset ⛵…2
- My freelance stack: Harbor, Notion…76
The videos that matter reach you
Set a relevance bar per alert and choose which intents count, whether praise, a question, a comparison, a bug report, churn or buying intent. The video then goes to Slack, Telegram, email, a webhook or your agent.
Descriptions
YouTube descriptions, read to the last link
Search shows only the first lines of a description. Creators name the tools they use further down, in chapters, sponsor lines and lists of links, and that's where Rumoro keeps reading.
- The full description of every new video, matched against your keywords
- Every link in it kept, so sponsored segments and affiliate links that point to you show up
- The channel and its subscribers, to judge the reach before you reply
I tested three brand monitoring tools for a month.
Shown in search0:00 Intro · 2:14 Setup · 9:30 Results
ChaptersThis video is sponsored by Rumoro: rumoro.dev/yt
Matched · link keptTools I use: Notion, Linear, Rumoro
Matched
YouTube alerts
Four recipes for YouTube keyword alerts
Pick a recipe to see what to follow, how YouTube is searched for it and the alert your team gets.
Search or monitor
YouTube advanced search, the YouTube Data API, or monitoring
The Data API gives you search. Monitoring is everything around it, from the quota to the descriptions, and that is what Rumoro runs for you.
QuestionYouTube searchBuilding on the Data API
Rumoro
RumoroWho keeps checkingYouTube searchYou, each time you searchBuilding on the Data APIYour code, on a schedule you hostRumoroRumoro, twice a day for each keyword
Search quotaYouTube searchNot a concern while you browseBuilding on the Data API100 searches a day by default for the whole projectRumoroRumoro spends the quota. A day that runs out moves the search to the next day, without skipping videos
New videosYouTube searchRanked for you, not by time unless you filterBuilding on the Data APIResults are regional, and a new video can reach them days lateRumoroEvery search re-reads the last seven days
DescriptionsYouTube searchThe first lines under each resultBuilding on the Data APISearch returns only the start of each descriptionRumoroThe full description fetched and matched, with its links
ChannelsYouTube searchOpen each channel yourselfBuilding on the Data APISubscriber counts are another call per channelRumoroChannel name and subscribers on every mention
NoiseYouTube searchEvery video with the wordBuilding on the Data APIEvery video with the wordRumoroScored 0–100 against your company, bots flagged and muted channels kept out for good
AlertsYouTube searchOnly for channels you subscribe toBuilding on the Data APIPolling, storage, deduplication and alerts are yours to build and runRumoroSlack, Telegram, email digests and signed webhooks
AgentsYouTube searchCopy and pasteBuilding on the Data APIYour own MCP server on topRumoroMCP with scored, source-linked mentions from every platform
Quota from Google’s YouTube Data API documentation, updated September 2026.
What you get
What Rumoro keeps from each YouTube video, no scraper needed
Enough to know what the video is, who made it and where it links before you press play.
The video
The title, the full description, the link and when it was published.
The channel
The channel's name and subscriber count, linked to the channel, with every other video it made about you.
The links
Every link written in the description, so sponsored segments, affiliate links and tutorials that point to you are easy to find.
Not read
Comments, transcripts and what is only said in the video. Rumoro reads the title and description, and says so plainly.
Beyond alerts
YouTube brand monitoring beyond the alert
See your share of the conversation, the channels having it and which links send viewers your way.
Your share of voice
Track competitors next to yourself and see who YouTube talks about more, month by month.
The channels behind the mentions
Each channel that mentions you becomes a person with its subscribers, your tags and notes, and every video it made about you.
Videos that link to you
Every link in a description is kept. Filter by your domain to find sponsorships, affiliate links and tutorials you never heard about.
Bots and reuploads kept apart
Automated channels and reupload farms are flagged, so one filter keeps them out of your alerts.
Keyword health
Learn which keywords surface real reviews and which mostly surface sailing trips and namesakes, with words to exclude suggested.
Needs attention
Rumoro checks each hour for a burst of new videos, a streak of critical ones, a keyword turning noisy or an alert channel that broke.
Digests for quieter keywords
One daily or weekly round-up in Slack, Telegram or email, which suits videos that stay relevant for months.
Views, filters and export
Filter by sentiment, intent or channel, save the view for your team and download it as CSV.
MCP, API, SDKs and CLI
A YouTube MCP server for brand mentions, without your own API quota
Rumoro's MCP server gives Claude, Cursor or Codex the new videos that name you, with the channel and its subscribers. Your agent summarises what each one says and drafts a comment for you.
YouTube comparisons with a relevance of at least 60.
curl --get 'https://api.rumoro.dev/v1/mentions' \
--header "Authorization: Bearer $RUMORO_API_KEY" \
--data-urlencode 'platform=youtube' \
--data-urlencode 'minRelevance=60' \
--data-urlencode 'intent=comparison'200Response · REST, SDKs and CLI
{
"data": [
{
"id": "a41f…",
"keyword": { "term": "mentio" },
"post": {
"platform": "youtube",
"url": "https://www.youtube.com/watch?v=…",
"title": "I tested three brand monitoring tools for a month: Mentio, Rumoro and a DIY script",
"links": ["https://rumoro.dev/…"]
},
"author": { "name": "Shipping Notes", "followers": 52000 },
"classification": {
"relevance": 88,
"sentiment": "neutral",
"intents": ["comparison"],
"note": "A comparison video with reach. Watch it, then leave one factual comment if something is out of date."
}
}
],
"nextCursor": null
}Coverage, alerts and cost
YouTube monitoring questions
How do I track YouTube mentions of my brand?
Enter your brand or product as a keyword. Twice a day, Rumoro looks for new uploads that name it in the title or anywhere in the description, rates each video for relevance, sentiment and intent, and forwards the worthwhile ones to Slack, Telegram, email, a webhook or your AI agent with the channel's subscriber count.
Can I build YouTube monitoring on the YouTube Data API?
You can, within its limits. A project gets 100 searches a day by default, search results are regional and can show a new video days late, and each result carries only the start of its description. Polling, storing, deduplicating and alerting are then yours to build. Rumoro runs all of that for you.
Is the YouTube API free?
Yes, the YouTube Data API costs nothing, but it is limited by quota. By default a project can run 100 searches a day, and more quota needs an application and a compliance audit from Google.
How do I use YouTube advanced search to find mentions of my brand?
Put the name in quotes, the most useful of YouTube's search operators for an exact phrase, then open Filters to sort by upload date or show only videos from today or this week. That finds what's there when you look. Rumoro repeats the search twice a day and keeps only new videos whose title or description actually names you.
Does YouTube notify me when a video mentions my brand?
No. YouTube notifications cover uploads from channels you subscribe to and activity on your own channel and comments. A video on someone else's channel that names your product in its title or description sends you nothing. Rumoro looks for the name in every new video.
Is there a YouTube RSS feed for keywords?
Not for a search. YouTube offers an RSS feed per channel, at youtube.com/feeds/videos.xml?channel_id= followed by the channel's ID, which tells you when that channel uploads. To follow a word across all channels you need a monitor such as Rumoro.
Does Rumoro read YouTube comments or transcripts?
No. Rumoro reads the title and the full description of each video. A product named only in the comments, or only said aloud, won't arrive. Creators who review or sponsor a product nearly always name it, and link it, in the description.
Why read the whole description?
Because YouTube's search shows only the start of each description, and creators often name the tools they use further down, in a list of links, a sponsor line or the chapters. Rumoro fetches the full description and stores every link in it.
How often does Rumoro check YouTube?
Twice a day for each keyword. Each search re-reads the last seven days, because a new video can take days to show up in search results. If a day's search quota runs out, the search moves to the next day and no video is skipped.
Can I see older YouTube videos that mention my brand?
Yes, up to a month back. A new keyword brings in the newest 10 videos from the last 30 days, which appear in the feed and the next digest instead of firing instant alerts.
Can I get YouTube alerts in Slack?
Yes. Once Slack is connected, an alert rule sends each matching video to the channel you pick, showing the title, the YouTube channel and its subscribers, the AI relevance score, a short reason and buttons to watch it, mark it handled or mute that channel.
Do I need a YouTube account or an API key?
No. You don't connect a Google account, create a Data API key or spend your own quota. Nothing is posted or commented in your name.
Do I need a YouTube scraper?
No. You don't run a scraper or manage quota. Rumoro finds the videos that name you, reads their full descriptions and sends the ones that matter.
Is there a YouTube MCP server for brand mentions?
Rumoro's MCP server works as one. Many YouTube MCP servers fetch transcripts or search on request. Rumoro's gives Claude, Cursor, Codex or any MCP client the new videos that name you, already scored, next to every other platform.
Is there a free YouTube monitoring tool?
You can start for free. New accounts get $5.80 of credit with no card, which pays for a first keyword for a month plus 100 matched videos. Afterwards you top up a balance and pay $5 a keyword a month and $0.008 per match.
How much does YouTube monitoring cost?
$5 per keyword a month, charged by the day, plus $0.008 per matched video, with YouTube included next to every other platform the keyword listens on. There's no subscription, and the YouTube quota is Rumoro's to manage, not yours.
Learn more
More on YouTube monitoring, MCP and the API
- Claude Code MCP setupConnect Claude Code, sign in once and ask about your YouTube mentions in plain words.
- API referenceEvery endpoint and filter the YouTube feed takes, in one OpenAPI document.
- Pricing calculatorEstimate a month from your keywords and the mentions you expect.
- X (Twitter) monitoringThe same alerts and agent access for posts and replies on X.
One keyword, every platform
YouTube is one of 16 sources
Add a keyword once and it listens everywhere you choose, scored the same way and sent to the same alerts, API and agent.
Watch it before your prospects ask about it
Your first keyword is on us. $5.80 of credit, no card.